What does your website’s ‘About’ page imagery really say about you?

March 05, 2019  •  1 Comment
What does your website’s ‘About’ page imagery really say about you? The ‘About’ or team page of a website has always been important, but is of rising importance as websites increasingly become the ‘shop window’ for businesses. It goes without saying that e-commerce and online stores rely entirely on their websites for sales, but even for other b...
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Why website photography matters more now than ever before

October 08, 2018  •  2 Comments
Why website photography matters more now than ever before Have you spotted the recent trends in website design? Image-dominated, simple, classy, with a lot of websites moving towards one page. With most people viewing websites on their phone or tablet, the first image they see must tell them everything. It must reinforce the company brand. Convey...
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Want people to believe your brand? Make sure your photography is authentic.

June 20, 2018  •  1 Comment
Want people to believe your brand? Make sure your photography is authentic. Websites are visual channels, where the words and messages are crucially important, but so is the imagery. And yet, the imagery often comes second place. It shouldn't. All the elements have equal weighting in terms of having an impact on the potential customer. The image...
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Five tips on how to look great in your professional headshot photo

April 11, 2018  •  1 Comment
The dreaded moment has arrived; your manager has informed you that photographers will be coming in to take staff photos. Or maybe you’ve finally accepted you need to invest in a decent photograph for your LinkedIn profile. If your heart sinks at the very thought, you are not alone. As a commercial photographer I have taken hundreds of profession...
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Ten tips on how to ensure your food photography looks classy, not cheesy

February 21, 2018  •  4 Comments
Ten tips on how to ensure your food photography looks classy, not cheesy In photography terms it should be simple. Food is an inanimate object. It can’t shuffle around like people, you’re not reliant on weather conditions and you can control the lighting and the setting. ‘Intagramming’ food is now ‘a thing’. Everyone with a phone appears to be ca...
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